“New Year, New Me” is one of those phrases that resurfaces every December. It’s that calendar quote found in social media captions and conversations about fresh starts. It reflects a widely shared belief: that the turn of the year offers a natural opportunity for reinvention

It is surreal how a place can freeze time and still chase the clock. You are older now, sharper in some places, softer in others yet home receives you like the person you used to be and the person you are becoming at the same time.

And suddenly the holidays are over again. One is waiting for them for so long and within two to three days, all the carefully built magic is gone.

December has a strange personality. Some hate it, some love it. It is the last month of the year and really acts like a therapist asking all the hard questions.

The Big City Dream is more than a change of address. Every cool girl who packs her bags for a bigger skyline is chasing a version of herself that only appears under certain city lights.

Caro Schaeffler has moved through two worlds that are as seductive as they are unforgiving: the fashion industry that taught her to embody others’ visions, and the music scene that finally gave her space for her own.

As the holiday roast approaches and kitchens fill with warmth, one question slices through all the familiar cheer: how do we keep celebrating and keep eating, what we can’t bear to truly see?

AFFECT is delighted to present Heimathafen a tribute to Karl Lagerfeld. During her time at CHANEL, Hamburg-born designer and art director Anna Marleen Kutsch began shaping the first ideas for a tribute collection in the fall of 2024.

AFFECT caught up with actress Sonja Weißer, known from Maxton Hall. We spoke about growing up with a lifelong love for acting, her intuitive approach to embodying complex characters, and the freedom she finds in transformation.

For some of us, our parents split so early that we never even saw them happy together. The Split Parents Syndrome : It lives in the background of your relationships whether you want it or not.

AFFECT caught up with Adrian Parpat and Julian “Juppe” Seitlinger, the duo turning Berlin’s dining scene upside down with Cracky Dining, a surreal mix of gastronomy, art, and absurdity.

When Vogue published Chanté Joseph’s article “Is Having a Boyfriend Embarrassing Now?”, it didn’t take long for the internet to react. The piece quickly sparked a wave of responses, especially on TikTok, where users began dissecting, debating, and defending the idea of what it means to be in a relationship.

AFFECT visited the Vintage Studio last decades and caught up with its founder Carlo Wengler, a 24-year-old creative from Berlin. At just 19, Carlo turned his passion for secondhand fashion into a business, founding last decades in 2020.

In recent years, the term tradwife has gained traction across social media, conjuring up images of women in vintage dresses, baking sourdough, and praising the virtues of submissive domesticity.

It feels like an unbreakable loop: a new album drops and before the music can even settle in people’s headphones, social media has already found a feud.

When singer Nina Chuba and her close friend and collaborator Momme Hitzemann announced their new podcast “DIE LEUTE LIEBEN DAS”‍.

Fame used to be the ultimate dream, now it feels like a trap. In a world addicted to visibility, disappearing has become the new fantasy.

Known for her deeply personal storytelling and distinct visual sensibility, Lynch explores themes of vulnerability, identity, and emotional perception through an honest, self-reflective lens.

The next generation of actors is here, and they’re rewriting what feels real on screen. Authenticity has a new face, and it’s young.

AFFECT caught up with Aaron, one of today’s most compelling voices blending heartfelt songwriting with genre-defying soundscapes. Known for his own project Aaron and collaborations with artists like Zartmann, he has built a career rooted in authenticity and emotional connection.